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HomeMy WebLinkAbout24-City Manager CITY OF SAN BERNARDINO — REQUEST FOR COUNCIL AOD'h(a7611 V A L From: Fred Wilson, City Manager Subject: Resolution authorizing the execution of a Consultant Services Dept: City Manager's Office Agreement with Sidewalk Strategies, a division of Tramutola LLC, to provide Date: December 11, 2007 Public Information Services related to the Utility User's Tax rate reduction and modernization ballot measure M/CC Meeting Date: December 17, 2007_ Synopsis of Previous Council Action: December 5, 2007 — Ways and Means Committee refered this item to the full Council with a recommendation to approve a consultant, to be determined by the City Manager, with a budget not to exceed $100,000 Recommended Motion: 1. Adopt resolution; 2. Authorize the Director of Finance to amend the FY 2007-08 Adopted Budget to transfer $77,800 from the Unreserved/Undesignated General Fund Balance to Account No. 001-092- 5502 (Professional/Contractual Services). 4L 0 Signature Contact person: Lori Sassoon Phone: 5122 Supporting data attached: staff report, reso, agrmt Ward: All FUNDING REQUIREMENTS: Amount: Not to exceed $77,800 Source: (Acct. No.) (Acct. Description) Unreserved/undesignated General Fund balance Finance: Council Notes: ° 007 Agenda Item No. ol q i STAFF REPORT Subject: Resolution authorizing the execution of a Consultant Services Agreement with Sidewalk Strategies, a division of Tramutola LLC,to provide Public Information Services related to the Utility User's Tax rate reduction and modernization ballot measure Background: On November 5, the Mayor and Council voted to place an ordinance on the February 2008 ballot that will reduce the City's Utility User's Tax (UUT) rate, and modernize the telecommunications provisions of the ordinance. This action was the culmination of several years' worth of discussion and consideration regarding various technological and legal challenges in the area of UUT administration. Eight (8) California cities had very similar measures on the November 2007 ballot, and all eight were successful. Five (5) of those cities chose to use the services of a consultant to engage in a publicly- funded public information program. Public resources (funds, staff time, computers, and so forth) cannot be used to advocate for or against a ballot measure. It is permissible and common,though, for public agencies to fund neutral public information programs that are designed to inform constituents about a given issue of importance to the community. These programs are developed in close consultation with City Attorneys so as to ensure they remain informational. The attached public information collateral from the City of Benicia's recent effort is attached as an example. Staff solicited proposals for services from the two firms involved in the November 2007 UUT efforts, as well as three other firms that have worked previously in San Bernardino County. A summary of their experience and costs is attached. In addition to the consulting costs, a public information program would require additional funds for printing, mailing, advertising, recorded phone calls, and other related activities. Given the importance of the UUT ballot measure, now known as Measure L, staff recommends that the Mayor and Council retain the services of a consultant to conduct a public information program. On December 5, the Ways and Means Committee discussed this matter, and recommended that the Mayor and Council retain a consultant for this work, to be determined by the City Manager, with a budget not to exceed $100,000. Subsequent to the Committee meeting, further research was conducted concerning the various consultants and their related experience, especially as it relates to public information programs. Based on that research, staff recommends that the City retain Sidewalk Strategies, a division of Tramutola LLC. Tramutola's recent experience with UUT ballot measures includes the cities of Ventura, Los Altos, and Benecia, in addition to over 20 years of experience in bond and tax elections. In the Inland Empire, the firm worked previously on the City of Colton's UUT measure, and school bond measures for the Norco-Corona, Murrieta, Beaumont, Apple Valley, Perris, and Chaffey-Union school districts. Tramutola's consulting fee is $17,500, plus expenses not to exceed $300, for a total consulting cost of $17,800. Additional costs for preparation of materials, mailing, and other communications are not to exceed $60,000, bringing the total cost of this public information effort to $77,800. If approved, the City Manager's Office will begin working with the consultant immediately to prepare public information materials related to the UUT measure, which is now titled Measure L. Financial Impact: Since this project was not contemplated during the development of the FY 2007-08 budget, a budget amendment is required. It is recommended that the Director of Finance be authorized to amend the FY 2007-08 Adopted Budget to transfer$77,800 from the Unreserved/Undesignated General Fund Balance to Account No. 001-092-5502 (Professional/Contractual Services). Recommendation: Adopt resolution, and Authorize the Director of Finance to amend the FY 2007-08 Adopted Budget to transfer $77,800 from the Unreserved/Undesignated General Fund Balance to Account No. 001- 092-5502 (Professional/Contractual Services). a) o o U) O o o m D m o Z) o a o Q O M 'O O N L6 c (A c r o o a N °o ,n -a :r ER 0) 1O x 0 a) (D N C O r c U c a) x p 00 EA d U O axi N 6 U m .t- +T' Y U O m a) E c a) aS E -d 7 a) a s v N d a m > N LL M ui w@ y 7 .� N o I c .c co c N _0 co o)— :L- (6 U 0 U s ` L o ° p N p a c ` ° O o :� o o n ° d E a a-0 1- o Cl.> s 3 i� a) >, 3 ° a ° N °) a) p ° c .' 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Measure S Ballot Statement City of Benicia Communication Users Tax Reduction and Amendment "Shall an ordinance be adopted to amend the communication TxE cITY of users tax to reduce the tax rate to 3.5%and update the definitions ENICI of the items subject to the tax to help preserve Benicia's essential cAi'F"R '��1 services such as p ce oli fire, and street maintenance?" Measure S Measure is on the November Reduce the existing Telephone and Cable Utility Users Tax (UUT) rate ballot to update Benicia's from 4% to 3.5% for all Benicia residents. Communication Users Tax Ensure Benicia's policy complies with recent changes in state and and maintain funding for federal law. vital city services. Ensure that all residents are treated equally. Because Benicia's ordinance is close to 20 years old and outdated, its definitions may not reflect the latest technologies resulting in some residents being taxed for communications services while others are not. Protect funding for vital city services. Recent changes in federal law requires Benicia's ordinance to be changed to ensure the UUT is being applied fairly and to avoid potential litigation. Measure S will not tax Internet access. Under current federal law, Internet services are not taxable. Measure S continues to allow a senior exemption for Benicia residents over the age of 62. Measure S REQUIRES. All Measure S funds to stay in Benicia to maintain public services and programs. Independent financial audits to ensure all funds are properly spent. Election Day is November 6th , *This Fact Sheet is provided as a public service from the City of Benicia for your information only.Measure S is on the November 6th ballot. Questions • Answers About Measure S Communication Users Tax Reduction and Amendment What is Measure S? Seniors are currently exempted from paying The City Council has placed Measure S on the November ballot the UUT. Will the exemption be maintained? to update Benicia's Communication Users Tax and maintain Yes. Citizens over the age of 62 may apply for an exemption funding for vital city services.The new ordinance authorized from paying the Utility Users Tax. Measure S codifies the by Measure S will reduce the tax rate from 4% to 3.5% for all senior exemption language for the telecommunications tax. Benicia residents who use "land line" telephone service, cell While they do not pay the tax, seniors do receive services phones,and who have Cable TV.Measure S will ensure Benicia's funded by the Utility Users Tax. ordinance complies with recent changes in state and federal law, and ensures that all taxpayers are treated the same. Will Measure S tax Internet access? What is a Utility Users Tax? No.Measure S will not tax Internet access.Under federal law, Internet services are not taxable. This includes Wi-Fi access The City of Benicia has maintained a Telephone and Cable and Internet services such as email and digital downloads Utility Users Tax(UUT)for almost 20 years.Benicia's existing such as music,games,and ringtones. UUT is a 4%tax on utilities including natural gas,electricity, cable television,and telephones.It does not include water and How can Measure S maintain vital wastewater. city services while also reducing the tax What does it fund? from 4% to 3.5%? Last year, Benicia's Telephone and Cable UUT provided Measure S is projected to be revenue neutral by using a almost $900,000 in revenue to fund city services that help reduced tax rate spread across all users of telecommunication maintain our quality of life and protect property values. technologies.Benicia's current UUT ordinance does not reflect The UUT provides funding for police, fire protection and the latest communications technology. This has resulted in paramedic services,street,road,and park maintenance. some persons being taxed for communications services while others are not,depending on the technology used.By treating Do other cities have UUTs? all taxpayers equally Measure S will produce approximately Yes. More than 150 California cities maintain a UUT. The the same amount of revenue while reducing the tax rate. state average tax rate is 5.5%. What communications services Why does Benicia's UUT need to be updated? will be added to the new UUT ordinance? Measure S will add international and interstate "land line" Due to changes in federal and state law, the City believes phone calls to the new ordinance.Written almost 20 years ago, its UUT should be updated and re-authorized by voters. the old ordinance did not include these services.The tax rates First authorized almost 20 years ago, Benicia's ordinance for cell phone usage will not increase,in fact,the tax rate for generally follows the Federal Excise Tax, which was written all cell phone usage will decrease from 4%to 3.5%. for 1960's communications technology.Recent changes in the interpretation of federal law require Benicia's ordinance to When is Measure S on the ballot? be changed to ensure the UUT is being applied fairly and to avoid potential litigation. Many of the other 150 UUT public Measure S is on the November 6th, 2007 ballot. All voters agencies face a similar challenge. registered in the City of Benicia are eligible to vote on the measure. Absentee ballots are mailed October 9th, 2007. What would happen if the UUT ordinance is not updated? For further questions about Measure 5 or your individual tax bill, Without reauthorization, parts of the ordinance could be please contact the City of Benicia's Finance Director at(707)746-4225, disallowed in the future and vital city funding could be cut off, or send an email to:Measure.S @ci.benicia.ca.us depending on the outcome of lawsuits in other jurisdictions.The partial loss in annual city revenue could result in the reduction of city services unless replacement revenues are found. Will Measure S increase my tax rate? 4 THE CITY OF No. Measure S will reduce the tax from 4% to 3.5% on all EN C1 communications services included in the UUT. CALIFORNIA City of Benicia, 250 East L Street, Benicia, CA 94510 1 RESOLUTION NO. C 00 [Ply 2 3 RESOLUTION OF THE MAYOR AND COMMON COUNCIL OF THE CITY OF SAN BERNARDINO AUTHORIZING THE EXECUTION OF A CONSULTANT 4 SERVICES AGREEMENT WITH SIDEWALK STRATEGIES, A DIVISION OF TRAMUTOLA LLC, TO PROVIDE PUBLIC INFORMATION SERVICES RELATED 5 TO THE UTILITY USER'S TAX RATE REDUCTION AND MODERNIZATION BALLOT MEASURE 6 7 BE IT RESOLVED BY THE MAYOR AND COMMON COUNCIL OF THE CITY OF SAN BERNARDINO AS FOLLOWS: 8 9 SECTION 1. The City Manager of the City of San Bernardino is hereby authorized 10 and directed to execute on behalf of said City a Consultant Services Agreement between 11 Sidewalk Strategies, a division of Tramutola LLC, and the City of San Bernardino, which is 12 attached hereto, marked Exhibit "A", and incorporated herein by reference as fully as though 13 set forth at length. 14 SECTION 2. The authorization to extend the above-referenced agreement is rescinded 15 if the parties to the agreement fail to execute it within sixty (60) days of the passage of this 16 resolution. 17 18 19 20 21 22 23 24 /// 25 26 27 28 1 2 3 RESOLUTION OF THE MAYOR AND COMMON COUNCIL OF THE CITY OF SAN BERNARDINO AUTHORIZING THE EXECUTION OF A CONSULTANT 4 SERVICES AGREEMENT WITH SIDEWALK STRATEGIES, A DIVISION OF TRAMUTOLA LLC, TO PROVIDE PUBLIC INFORMATION SERVICES RELATED 5 TO THE UTILITY USER'S TAX RATE REDUCTION AND MODERNIZATION 6 BALLOT MEASURE 7 I HEREBY CERTIFY that the foregoing Resolution was duly adopted by the Mayor 8 and Common Council of the City of San Bernardino at a meeting thereof, 9 held on the day of , 2007, by the following vote, to wit: 10 Council Members: AYES NAYS ABSTAIN ABSENT 11 ESTRADA 12 BAXTER 13 14 BRINKER 15 DERRY 16 KELLEY 17 JOHNSON 18 MCCAMMACK 19 20 21 City Clerk 2007. The foregoing resolution is hereby approved this day of ' 23 24 25 Patrick J. Morris, Mayor City of San Bernardino 26 Approved as t form: 27 By: < - Ja Penman 28 City Attorney Exhibit A 1 CONSULTANT SERVICES AGREEMENT 2 This Consultant Services Agreement is entered into this day of 2007, by and 3 between Sidewalk Strategies, a division of Tramutola LLC, a California limited liability 4 company ("CONSULTANT") and the City of San Bernardino ("CITY" ). 5 WITNESSETH: 6 WHEREAS, the Mayor and Common Council have initiated a reduction and modernization of the CITY's Utility Users Tax; and 7 WHEREAS, it is in the best interests of the CITY to acquire the services of a 8 Consultant to assist with public information and community outreach services related to the 9 CITY's Utility Users Tax reduction and modernization efforts. 10 NOW, THEREFORE, the parties hereto agree as follows: 11 1. SCOPE OF SERVICES. 12 For the remuneration stipulated, San Bernardino hereby engages the services of CONSULTANT to provide those services as set forth in Exhibit "A", attached hereto and 13 incorporated herein by this reference. 14 2 COMPENSATION AND EXPENSES. 15 Consultant shall be paid a flat consulting fee of $17,500 (Seventeen Thousand Five 16 Hundred Dollars). The flat consulting fee shall be paid in two (2) equal consecutive 17 installments of Eight Thousand Seven Hundred and Fifty Dollars, ($8, 750.00) due on or 18 before December 31 st, 2007 and January 31 st, 2008. In addition, CITY shall separately 19 reimburse CONSULTANT for CONSULTANT'S reasonable and necessary expenses, including without limitation travel, meals, lodging, long distance telephone charges, 20 teleconferencing, and/or cellular telephone toll charges; photocopying and faxes; express 21 mail, messenger or delivery service incurred in performing the Services hereunder. These 22 expenses shall be charged by CONSULTANT and CONSULTANT shall be reimbursed by 23 CITY within thirty (30) days following presentation of CONSULTANT'S invoice or 24 statement. Expenses reimbursed pursuant to this paragraph will not exceed $300.00. 25 CITY understands and agrees that third party vendors may be required for CITY's 26 public information efforts and for Consultant to provide the Services described in Exhibit A. t 27 Usage of third party vendors will be subject to prior written approval of the City Manager. CITY shall reimburse CONSULTANT for the payment of all approved vendors for all goods, 28 Exhibit A 1 services and costs, not to exceed $60,000. Such reimbursements shall be in addition to the 2 flat fee paid to CONSULTANT as more fully described in the preceding paragraph. 3 3. TERM; SEVERABILITY. 4 The term of this Agreement shall be for a period beginning on December 17, 2007, 5 and terminating on February 5th, 2008. This Agreement may be terminated at any time by 6 thirty (30) days written notice by either party. The terms of this Agreement shall remain in force unless mutually amended. 7 4. INDEMNITY. 8 CITY agrees to indemnify and hold harmless CONSULTANT. its officers, agents and 9 volunteers from any and all claims, actions, or losses, damages and/or liability resulting from 10 CITY's negligent acts or omissions arising from the CITY's performance of its obligations 11 under the Agreement. 12 CONSULTANT agrees to indemnify and hold harmless the CITY, its officers, agents, 13 and volunteers from any and all claims, actions, or losses, damages and/or liability resulting from CONSULTANT's negligent acts or omissions arising from the CONSULTANT's 14 performance of its obligations under the Agreement. 15 In the event the CITY and/or. the CONSULTANT is found to be comparatively at fault 16 for any claim, action, loss, or damage which results from their respective obligations under 17 the Agreement, the CITY and/or CONSULTANT shall indemnify the other to the extent of its 18 comparative fault. 5. INSURANCE. 19 While not restricting or limiting the forgoing, during the term of this Agreement, 20 CONSULTANT shall maintain in effect policies of general liability and automobile liability 21 insurance, in the amount of $1 million combined single limit, and statutory worker's 22 compensation coverage if applicable, and shall file copies of said policies with the CITY's 23 Risk Manager prior to undertaking any work under this Agreement. CITY shall be set forth 24 as an additional named insured in each policy of insurance provided hereunder. The 25 Certificate of Insurance furnished to the CITY shall require the insurer to notify CITY of any change or termination in the policy. 26 27 28 Exhibit A 1 6. NON-DISCRIMINATION. 2 In the performance of this Agreement and in the hiring and recruitment of employees, 3 CONSULTANT shall not discriminate on the basis of race, creed, color, religion, sex.. 4 physical handicap, ethnic background or country of origin. 5 7. INDEPENDENT CONTRACTOR. 6 CONSULTANT shall perform work tasks provided by this Agreement, but for all intents and purposes CONSULTANT shall be an independent contractor and not an agent or 7 employee of the CITY. CONSULTANT shall secure, at its expense, and be responsible for 8 any and all payment of Income Tax, Social Security, State Disability Insurance 9 Compensation, Unemployment Compensation, and other payroll deductions for 10 CONSULTANT and its officers, agents, and employees, and all business licenses, if any are 11 required, in connection with the services to be performed hereunder. 12 8. BUSINESS REGISTRATION CERTIFICATE AND OTHER REQUIREMENTS. 13 CONSULTANT warrants that it possesses or shall obtain, and maintain a business 14 registration certificate pursuant to Chapter 5 of the Municipal Code. and any other licenses, 15 permits, qualifications, insurance and approval of whatever nature that are legally required of 16 CONSULTANT to practice its business or profession. 17 9. NOTICES. 18 Any notice to be given pursuant to this Agreement shall be deposited with the United 19 States Postal Service, postage prepaid and addressed as follows: 20 TO THE CITY: Assistant City Manager 21 300 N. D Street San Bernardino, CA 92418 22 Telephone: (909) 384-5122 23 Facsimile (909)384-5138 24 TO THE CONSULTANT: Sidewalk Strategies, a Division of Tramutola LLC 191 Ridgeway Avenue 25 Oakland, CA 94611 Telephone: (510) 658-7003 26 Facsimile: (510) 658-7302 27 28 Exhibit A 1 2 10. ATTORNEYS' FEES 3 In the event that litigation is brought by any party in connection with this Agreement, 4 the prevailing party shall be entitled to recover from the opposing party all costs and expenses, including reasonable attorneys' fees, incurred by the prevailing party in the exercise 5 of any of its rights or remedies hereunder or the enforcement of any of the terms, conditions 6 or provisions hereof. The costs, salary and expenses of the City Attorney and members of his 7 office in enforcing this Agreement on behalf of the CITY shall be considered as "attorneys' 8 fees" for the purposes of this paragraph. 9 11. ASSIGNMENT. 10 CONSULTANT shall not voluntarily or by operation of law assign, transfer, sublet or encumber all or any part of the CONSULTANT's interest in this Agreement without CITY's 11 prior written consent. Any attempted assignment, transfer, subletting or encumbrance shall be 12 void and shall constitute a breach of this Agreement and cause for the termination of this 13 Agreement. Regardless of CITY's consent, no subletting or assignment shall release 14 CONSULTANT of CONSULTANT's obligation to perform all other obligations to be 15 performed by CONSULTANT hereunder for the term of this Agreement. 16 12. VENUE. 17 The parties hereto agree that all actions or proceedings arising in connection with this Agreement shall be tried and litigated either in the State courts located in the County of San 18 Bernardino, State of California or the U.S. District Court for the Central District of California, 19 Riverside Division. The aforementioned choice of venue is intended by the parties to be the 20 mandatory and not permissive in nature. 21 13. GOVERNING LAW. 22 This Agreement shall be governed by the laws of the State of California. 23 14. SUCCESSORS AND ASSIGNS. This Agreement shall be binding on and inure to the benefit of the parties to this 24 Agreement and their respective heirs, representatives, successors, and assigns. 25 26 27 28 Exhibit A 1 2 CONSULTANT SERVICES AGREEMENT WITH SIDEWALK STRATEGIES, A DIVISION OF TRAMUTOLA LLC, FOR PUBLIC INFORMATION SERVICES 3 RELATED TO THE UUT BALLOT MEASURE 4 15. HEADINGS. 5 The subject headings of the sections of this Agreement are included for the purposes 6 of convenience only and shall not affect the construction or the interpretation of any of its 7 provisions. 8 16. ENTIRE AGREEMENT; MODIFICATION. 9 This Agreement constitutes the entire agreement and the understanding between the ' 10 parties, and supercedes any prior agreements and understandings relating to the subject manner of this Agreement. This Agreement may be modified or amended only by a written 11 instrument executed by all parties to this Agreement. 12 13 IN WITNESS THEREOF, the parties hereto have executed this Agreement on the day and date set forth below. 14 15 Dated: 2007 CONSULTANT 16 By: 17 Larry Tramutola, Managing Member 18 Sidewalk Strategies, a Division of Tramutola LLC 19 20 Dated 2007 CTY OF SAN BERNARDINO 21 22 By: 23 Fred Wilson, City Manager 24 Approved as to Form: Attest: 25 JAMES F. PENMAN, RACHEL CLARK, 26 City Attorney City Clerk 27 ILL By: 28 By: EXHIBIT A: SCOPE OF SERVICES—PUBLIC INFORMATION AND STRATEGIC CONSULTING Services to be Performed: Consultant shall, as an independent contractor, with consultation from City and for the direct benefit of the City, perform the following services, as needed, towards conducting a public information program in the City of San Bernardino, and providing strategic advice regarding the City of San Bernardino Utility Users Tax (UUT) ordinance rate reduction and modernization: • Research: Consultant will conduct research to concerning the UUT, and how it is used to fund City services. • Internal Communications: Consultant will develop communication tools (talking points, FAQ sheet, web page) to guide City in discussions with press, citizens, stakeholders, etc. • External Communications: Consultant will write, design, develop and manage production and mailing of public information mail, and other methods of communication as determined by the City, including: • A fact sheet to be available for public use • Direct Mail: 1-2 pieces of public information mail to help educate and inform the community • A recorded phone message to be broadcast to residents informing them of the issue and bringing attention to the mailers • Other communications methods as may be determined by the City 1 2 CONSULTANT SERVICES AGREEMENT 3 This Consultant Services Agreement is entered into this day of 2007, by and between Sidewalk Strategies, a division of Tramutola LLC, a California limited liability 4 company ("CONSULTANT") and the City of San Bernardino ("CITY" ). 5 WITNESSETH: 6 WHEREAS, the Mayor and Common Council have initiated a reduction and 7 modernization of the CITY's Utility Users Tax; and 8 WHEREAS, it is in the best interests of the CITY to acquire the services of a 9 Consultant to assist with public information and community outreach services related to the CITY's Utility Users Tax reduction and modernization efforts. 10 NOW, THEREFORE, the parties hereto agree as follows: 11 1. SCOPE OF SERVICES. 12 For the remuneration stipulated, San Bernardino hereby engages the services of 13 CONSULTANT to provide those services as set forth in Exhibit "A", attached hereto and 14 incorporated herein by this reference. 15 2. COMPENSATION AND EXPENSES. 16 Consultant shall be paid a flat consulting fee of $17,500 (Seventeen Thousand Five Hundred Dollars). The flat consulting fee shall be paid in two (2) equal consecutive 17 installments of Eight Thousand Seven Hundred and Fifty Dollars, ($8,750.00) due on or 18 before December 31st, 2007 and January 31st, 2008. In addition, CITY shall separately 19 reimburse CONSULTANT for CONSULTANT'S reasonable and necessary expenses, 20 including without limitation travel, meals, lodging, long distance telephone charges, 21 teleconferencing, and/or cellular telephone toll charges; photocopying and faxes; express 22 mail, messenger or. delivery service incurred in performing the Services hereunder. These expenses shall be charged by CONSULTANT and CONSULTANT shall be reimbursed by 23 CITY within thirty (30) days following presentation of CONSULTANT'S invoice or 24 statement. Expenses reimbursed pursuant to this paragraph will not exceed $300.00. 25 CITY understands and agrees that third party vendors may be required for CITY's 26 public information efforts and for Consultant to provide the Services described in Exhibit A. 27 Usage of third party vendors will be subject to prior written approval of the City Manager. 28 CITY shall reimburse CONSULTANT for the payment of all approved vendors for all goods, 1 2 services and costs, not to exceed $60,000. Such reimbursements shall be in addition to the 3 flat fee paid to CONSULTANT as more fully described in the preceding paragraph. 3. TERM; SEVERABILITY. 4 The term of this Agreement shall be for a period beginning on December 17, 2007, 5 and terminating on February 5th, 2008. This Agreement may be terminated at any time by 6 thirty (30) days written notice by either party. The terms of this Agreement shall remain in 7 force unless mutually amended. 8 4. INDEMNITY. 9 CITY agrees to indemnify and hold harmless CONSULTANT, its officers, agents and 10 volunteers from any and all claims, actions, or losses, damages and/or liability resulting from CITY's negligent acts or omissions arising from the CITY's performance of its obligations 11 under the Agreement. 12 CONSULTANT agrees to indemnify and hold harmless the CITY, its officers, agents, 13 and volunteers from any and all claims, actions, or losses, damages and/or liability resulting 14 from CONSULTANT's negligent acts or omissions arising from the CONSULTANT's 15 performance of its obligations under the Agreement. 16 In the event the CITY and/or the CONSULTANT is found to be comparatively at fault for any claim, action, loss, or damage which results from their respective obligations under 17 the Agreement, the CITY and/or CONSULTANT shall indemnify the other to the extent of its 18 comparative fault. 19 5. INSURANCE. 20 While not restricting or limiting the forgoing, during the term of this Agreement, 21 CONSULTANT shall maintain in effect policies of general liability and automobile liability 22 insurance, in the amount of $1 million combined single limit, and statutory worker's compensation coverage if applicable, and shall file copies of said policies with the CITY's 23 Risk Manager prior to undertaking any work under this Agreement. CITY shall be set forth 24 as an additional named insured in each policy of insurance provided hereunder. The 25 Certificate of Insurance furnished to the CITY shall require the insurer to notify CITY of any 26 change or termination in the policy. 27 28 /// 1 2 6. NON-DISCRIMINATION. 3 In the performance of this Agreement and in the hiring and recruitment of employees, CONSULTANT shall not discriminate on the basis of race, creed, color, religion, sex, 4 physical handicap, ethnic background or country of origin. 5 7. INDEPENDENT CONTRACTOR. 6 CONSULTANT shall perform work tasks provided by this Agreement, but for all 7 intents and purposes CONSULTANT shall be an independent contractor and not an agent or 8 employee of the CITY. CONSULTANT shall secure, at its expense, and be responsible for 9 any and all payment of Income Tax, Social Security, State Disability Insurance 10 Compensation, Unemployment Compensation, and other payroll deductions for CONSULTANT and its officers, agents, and employees, and all business licenses, if any are 11 required, in connection with the services to be performed hereunder. 12 8. BUSINESS REGISTRATION CERTIFICATE AND OTHER 13 REQUIREMENTS. 14 CONSULTANT warrants that it possesses or shall obtain, and maintain a business 15 registration certificate pursuant to Chapter 5 of the Municipal Code, and any other licenses, 16 permits, qualifications, insurance and approval of whatever nature that are legally required of CONSULTANT to practice its business or profession. 17 9. NOTICES. 18 Any notice to be given pursuant to this Agreement shall be deposited with the United 19 States Postal Service, postage prepaid and addressed as follows: 20 21 TO THE CITY: Assistant City Manager 300 N. D Street 22 San Bernardino, CA 92418 Telephone: (909) 384-5122 23 Facsimile (909)384-5138 24 TO THE CONSULTANT: Sidewalk Strategies, a Division of Tramutola LLC 25 .191 Ridgeway Avenue Oakland, CA 94611 26 Telephone: (510) 658-7003 27 Facsimile: (510) 658-7302 28 1 2 10. ATTORNEYS' FEES 3 In the event that litigation is brought by any party in connection with this Agreement, 4 the prevailing party shall be entitled to recover from the opposing party all costs and expenses, including reasonable attorneys' fees, incurred by the prevailing party in the exercise 5 of any of its rights or remedies hereunder or the enforcement of any of the terms, conditions 6 or provisions hereof. The costs, salary and expenses of the City Attorney and members of his 7 office in enforcing this Agreement on behalf of the CITY shall be considered as "attorneys' 8 fees" for the purposes of this paragraph. 9 11. ASSIGNMENT. 10 CONSULTANT shall not voluntarily or by operation of law assign, transfer, sublet or encumber all or any part of the CONSULTANT's interest in this Agreement without CITY's 11 prior written consent. Any attempted assignment, transfer, subletting or encumbrance shall be 12 void and shall constitute a breach of this Agreement and cause for the termination of this 13 Agreement. Regardless of CITY's consent, no subletting or assignment shall release 14 CONSULTANT of CONSULTANT's obligation to perform all other obligations to be 15 performed by CONSULTANT hereunder for the term of this Agreement. 16 12. VENUE. The parties hereto agree that all actions or proceedings arising in connection with this 17 Agreement shall be tried and litigated either in the State courts located in the County of San 18 Bernardino, State of California or the U.S. District Court for the Central District of California, 19 Riverside Division. The aforementioned choice of venue is intended by the parties to be the 20 mandatory and not permissive in nature. 21 13. GOVERNING LAW. 22 This Agreement shall be governed by the laws of the State of California. 14. SUCCESSORS AND ASSIGNS. 23 This Agreement shall be binding on and inure to the benefit of the parties to this 24 Agreement and their respective heirs, representatives, successors, and assigns. 25 26 27 28 1 2 CONSULTANT SERVICES AGREEMENT WITH SIDEWALK STRATEGIES, A DIVISION OF TRAMUTOLA LLC, FOR PUBLIC INFORMATION SERVICES 3 RELATED TO THE UUT BALLOT MEASURE 4 15. HEADINGS. 5 The subject headings of the sections of this Agreement are included for the purposes 6 of convenience only and shall not affect the construction or the interpretation of any of its 7 provisions. 8 16. ENTIRE AGREEMENT; MODIFICATION. 9 This Agreement constitutes the entire agreement and the understanding between the parties, and supercedes any prior agreements and understandings relating to the subject 10 manner of this Agreement. This Agreement may be modified or amended only by a written 11 instrument executed by all parties to this Agreement. 12 13 IN WITNESS THEREOF, the parties hereto have executed this Agreement on the day and date set forth below. 14 15 Dated: 2007 CONSULTANT 16 By: 17 Larry Tramutola, Managing Member 18 Sidewalk Strategies, a Division of Tramutola LLC 19 20 Dated 2007 CTY OF SAN BERNARDINO 21 22 By: Fred Wilson. City Manager 23 24 Approved as to Form: Attest: 25 JAMES F. PENMAN, RACHEL CLARK, 26 City Attorney City Clerk 27 28 By By: EXHIBIT A: SCOPE OF SERVICES — PUBLIC INFORMATION AND STRATEGIC CONSULTING Services to be Performed: Consultant shall, as an independent contractor, with consultation from City and for the direct benefit of the City, perform the following services, as needed, towards conducting a public information program in the City of San Bernardino, and providing strategic advice regarding the City of San Bernardino Utility Users Tax (UUT) ordinance rate reduction and modernization: • Research: Consultant will conduct research to concerning the UUT, and how it is used to fund City services. • Internal Communications: Consultant will develop communication tools (talking points, FAQ sheet, web page) to guide City in discussions with press, citizens, stakeholders, etc. • External Communications: Consultant will write, design, develop and manage production and mailing of public information mail, and other methods of communication as determined by the City, including: • A fact sheet to be available for public use • Direct Mail: 1-2 pieces of public information mail to help educate and inform the community • A recorded phone message to be broadcast to residents informing them of the issue and bringing attention to the mailers • Other communications methods as may be determined by the City