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HomeMy WebLinkAbout2007-041
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RESOLUTION NO. 2007-41
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RESOLUTION OF THE MAYOR AND COMMON COUNCIL OF THE CITY OF SAN
BERNARDINO AUTHORIZING THE SAN BERNARDINO CITY FIRE DEPARTMENT
TO APPLY FOR AND ADMINISTER THE 2007 ROLF H. JENSEN MEMORIAL PUBLIC
EDUCATION GRANT TO BE SUBMITTED TO THE NATIONAL FIRE PROTECTION
ASSOCIATION.
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BE IT RESOLVED BY THE MAYOR AND COMMON COUNCIL OF THE CITY OF SAN
BERNARDINO AS FOLLOWS:
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SECTION 1. The Mayor and Common Council hereby authorize the Fire Chief or his
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designee to submit the grant application to the National Fire Protection Association for the 2007
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Rolf H. Jensen Memorial Public Education grant. A copy of the grant application is attached as
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Attachment "A", and incorporated herein by reference.
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RESOLUTION OF THE MAYOR AND COMMON COUNCIL OF THE CITY OF SAN
BERNARDINO AUTHORIZING THE SAN BERNARDINO CITY FIRE DEPARTMENT
TO APPLY FOR AND ADMINISTER THE 2007 ROLF H. JENSEN MEMORIAL PUBLIC
EDUCATION GRANT TO BE SUBMITTED TO THE NATIONAL FIRE PROTECTION
ASSOCIATION.
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I HEREBY CERTIFY that the foregoing resolution was duly adopted by the Mayor and
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Common Council of the City of San Bernardino at a ioiot regular meeting thereof, held on the
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5th
day of February
,2007, by the following vote, to wit:
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Council Members: AYES NAYS ABSTAIN ABSENT
ESTRADA x
BAXTER x
BRINKER x
DERRY x
KELLEY x
JOHNSON x
MCCAMMACK X
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~~h.~
Rac el G. Clark, CIty Clerk
City of San Bernardino
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-rlt-
The foregoing resolution is hereby approved this ~ day of February, 2007.
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Approved as to form:
JAMES F. PENMAN, City Attorney
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By: L }. f~'1
()
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Attachment "An
The 2007 Rolf H. Jensen Memorial Public Education Grant Application
Fire Department: San Bernardino City Fire Department
Project Name: F-Stop: Fire Stops with YOU!
Submitted by: Manuel Sedano
Address: 200 East 3rd Street, San Bernardino, CA. 92410
Telephone: 909-384-5388
E-mail: sedano _ ma@sbcity.org
Applicant must submit the following information:
1. A description ofthe community-wide fire safety education program/campaign to
be implemented. (Maximum of 300 words) 20 points
A look at the demographic information available on the City of San Bernardino reveals a
city that is the largest city (211,823 residents - Community and Economic Profile, 2006
Edition) in the largest county in the U.S.- ethnically diverse, and within one of the fastest
growing areas in the U.S. San Bernardino's largest ethnic group is the 55.9% of residents
who are Hispanic. Hispanic neighborhoods are at a higher risk of injury and death due to
fire than other minority and non-minority segments of the population. Through our
Spanish public educational program, the San Bernardino City Fire Department aims to
promote fire and life safety awareness and thus reducing fire-related incidents and
accidents.
Education is a powerful tool in preventing fires and saving lives for "at risk" groups. The
San Bernardino City Fire Department has recently hired a Fire Prevention Bilingual
Public Education Officer to educate the community on fire safety awareness. This grant
program would allow the City of San Bernardino the needed resources to purchase public
educational materials to be distributed through the identified high-risk population.
Statistics state that injuries are the number-one health risk for kids ages 14 and under.
Every year, according to the National Fire Protection Association (NFP A), unintentional
injuries kill more than 6,000 children, with another 120,000 seriously injured or
permanently disabled by fires, bums, traffic injuries, and more. At the opposite end of
the age spectrum, those 65 years and older are at-risk for fire-related injuries.
According to a 2001 U.S.F.A. study, "as a natural result ofthe aging process, older adults
present unique challenges in the fields of fire protection, prevention, and safety. Changes
associated with the aging process predispose older adults to ignite a fire yet, at the same
time, reduce their chances of surviving it." With proper education, many serious, fire-
related injuries and accidents may be prevented within these identified "at risk" groups.
Within the city of San Bernardino, children 14 years and under comprise approximately
18% of our population. Residents 65 years and older make-up approximately 4.3% of
our population. Grant approval would enable the San Bernardino City Fire Department
greater opportunities for educational outreach to our identified "at-risk" groups.
2. An outline ofthe goals and objectives of the public education
program/campaign. (Maximum of 1 00 words) 10 points
Our primary emphasis will target audiences from the very young to the elderly and those
with disabilities. San Bernardino City Fire Department's goal is dedicated to saving lives
and property through significantly enhancing fire safety awareness of our Hispanic
communities through promotion of our public education program, that will be tailored to
the community's language. We will analyze standards for fire prevention and protection
and coordinate educational sessions with elementary schools, adult centers, public and
private agencies, and present public education in areas that will reach the identified high-
risk populations. We will purchase and create literature that will be handed out and
explained to the citizens of our target areas.
3. Details of the implementation plan, including a timeline and statTmg to manage
the project. (Maximum 400 words) 25 points
We foresee the implementation of this program by May I, 2007. The San Bernardino
City Fire Department has recently hired a Fire Prevention Bilingual Public Education
Officer to educate the community on fire safety awareness, who will implement and
manage this program. Education is a powerful tool in preventing fires and saving lives for
"at risk" groups. We foresee the San Bernardino City Fire Department visiting 10,000
students with our bilingual public education officer, and Spanish educational materials to
enhance, expand, and supplement our current fire prevention program. There are 3
hospitals and 8 senior homes within our area and we plan to have our Spanish educational
materials, and our bilingual public education officer available for their fire and life safety
programs.
4. An explanation of how the effectiveness ofthe program/campaign will be
evaluated, including a deadline for completion of the evaluation. (Maximum of
300 words) 10 points
The San Bernardino City Fire Department will evaluate the effectiveness of our program
through a post-presentation survey form that will be collected the same day they are
handed out and filled out. Prior to the fire prevention and safety presentation, the
presenter will ask audiences questions to determine pre-presentation knowledge. After
the presentation, the audience will complete a short survey questionnaire to measure if an
increase in knowledge occurred. The Public Education Officer will retain and store
survey results. Our goal is a 20% increase in knowledge following fire prevention and
life safety presentations.
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S. A discussion of the impact potential of the program/campaign and whether it
will reach a high-risk audience, such as pre-school children, older adults, low-
income groups, or other specialized audiences. (Maximum 300 words) 20 points
Due to the high Spanish-speaking population of the City of San Bernardino, the lack of a
previous bilingual public education program, and low-income rates, this program has a
very high impact potential. Hispanic neighborhoods are at a higher risk of injury and
death due to fire than other non-minority segments of the population because they have
been underconsidered in previous campaigns.
Education is a powerful tool in preventing fires and saving lives for "at risk" groups. We
foresee the San Bernardino City Fire Department visiting 10,000 students with our
bilingual public education officer, and Spanish educational materials to enhance, expand,
and supplement our current fire prevention program. There are 3 hospitals and 8 senior
homes within our area and we plan to have our Spanish educational materials, and our
bilingual public education officer available for fire and life safety education.
6. A description of materials to be used or developed to support the
program/campaign. (Maximum of 200 words) 5 points
I Red 10' X 10' EZ-UP with our logo/agency name (in white) on all four sides.
I Spanish Banner and I English Banner.
I red table skirt with our logo/agency name (in white).
I red battery-operated portable beacon.
2,500 Spanish senior fire safety brochures.
2,000 Spanish smoke detector brochures.
2,000 Spanish EDITH brochures.
5,000 fire safety coloring and activity books.
5,000 "9-1-1" stickers.
I twenty inch combo portable TV /DVDNCR.
Portable TV stand.
I fire safety video.
7. An outline of the costs associated with the program/campaign. (Maximum of 100
words) 5 points
The cost breakdown for the project is as follows:
a. Red 10' X 10' EZ-UP with our logo/agency name on all four sides: $742.00
b. I Spanish Banner and I English Banner: $200.00
c. I red table skirt: $90.00
d. I red battery-operated portable beacon: $30.00
e. 2,500 Spanish senior fire safety brochures: $748.00
f. 2,000 Spanish smoke detector brochures: $380.00
g. 2,000 Spanish EDITH brochures: $380.00
h. 5,000 fire safety coloring and activity books: $1,650.00
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1. 5,000 "9-1-1" stickers: $450.00
J. 1 twenty inch combo portable TV/DVDNCR: $420.00
k. Portable TV stand: $150.00
I. 1 fire safety video: $205.00
8. An explanation of how the Rolf H. Jensen Memorial Public Education Grant will
be acknowledged in the program/campaign. (Maximum of 100 words) 5 points
We would announce the RolfH. Jensen grant at our city's council meeting, mention it
during special public events, at school presentations, in the city's newsletter, during radio
presentations, and to our local newsprint media.
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