HomeMy WebLinkAboutS7-City Administrator
CITY OF SAN BERtbtRDINO - REQUEST FOR COUNCIL ACTION
From:
Marshall W. Julian
City Administrator
Administrative
Subject: Funding for Cinco de Mayo,
Siempre en Domingo and 16th
of September Observances
Dept:
Date: April 12, 1990
Synopsis of Previous Council action:
Recommended motion:
That the sum of $30,000 be allocated for Cinco de Mayo, Siempre
en Domingo and 16th of September observances, subject to the
filing of proposed budgeting for each of these events with the
City Administrator.
4~~~
Sign
Marshall W. Julian
Phone:
5122
Contact person:
Supporting data attached:
Yes
Ward:
FUNDING REOUIREMENTS:
Amount: $30.000
Source: (Acct. No.1
v C' i
, .
,
") l
" "
c
I Acct. Description I
Finance:
\ '-' ,
\r"_~~",,,-, 1___; .~'
Cou nci I Notes:
.--'
Aqenda Item No. ~ -7
INLAND EMPIRE mSPANIC CBJ\MR~R OF COMMERCE
FIESTAS PATRIAS
PROGRAM DESCRIPTION
The 1989-90 Mexican Fiestas Patrias (16 de Septiembre and Cinco de
Mayo) are culturally unique for a number of reasons. Prominent among
those reasons is the caliber of the entertainers which appeared during
the Mexican Independence celebrations on September 15-17, 1989
and which are scheduled to appear during the Cinco de Mayo
Celebrations in 1990. While the names Yolanda del Rio. Leo Dan, and
Lorenzo de Monteclaro do not ring a familiar note among those not
attuned to the popular music of Mexico. It does register immediate
recognition among the HispaniC community of the Inland Empire due
to the star quality of these Mexican entertainers.
The "Castillo" or castle fireworks display held September IS, 1989, is
another cultural tradition which is unique to the Fiestas Patrtas. These
firework displays are from the central and southern parts of Mexico
where they are seen in civic and religious ceremonies. The tradition
began in Mexico after the Spaniards anived in 1521. Fireworks
appealed to the natives who had a long history of large and colorful
festivities. A middle 16th century landscape painting shows a
"castillo" unl1ke the ones seen in Mexico today.
Since its inception in 1959, the Hispanic Chamber's Fiestas Patrias
has met an important need in terms of culturally relevant
entertainment: however, the quality of the entertainment has been
limited, for the most part. to local entertainers or those whose name
recognition is limited to Southern California. During this year. 1989-
90, San Bernardino is fortunate to have several nationally recognized
Mexican stars perform at Nunez Park and Placita Park. a first for the
Inland Empire.
EXPECTED BENEFITS
While cultural events such as those sponsored during Fiestas Patrias do
meet an important need in terms of providing culturally relevant
programs for the Hispanic community and providing an opportunity
for the all, regardless of ethnlcity. to enjoy the music and culture of
Mexico, it does meet other important and vital needs as well.
Since 1959, the Inland Empire Hispanic Chamber of Commerce has
provided over $50,000 in scholarships to minority students wishing to
continuing their postsecondary education. Addltlonally, each
Christmas the Chamber also provides toys and clothes to over 2,000
children of the City's West Side community and other Hispanic
neighborhoods who would otherwise go Without such gifts during the
Chr1stmas season.
The Hispanic Chamber also sponsors several business workshops and
seminars designed to assist minority businesses compete In an
increasingly complex economic environment. These programs are
made possible through the assistance generated by the City of San
Bernardino and Anheuser Bush. Inc.. both strong supporters of the
Inland Empire Hispanic Chamber of Commerce.
AMOUNT REQUESTED
The amount requested of the City of San Bernardino is $30,000. The
grant will enable the Inland Empire Hispanic Chamber to generate the
revenues needed for its annual service programs described above.
The attached budget details the actual expenses for the 16th of
September and projected expenses for the Cinco de Mayo
celebrations.
INLA.ND EMPIRE mSPANIC CHJ\~~R OF COMMERCE
1989 16TH OF SEPTEMBER BUDGET
I. EXPENSq
A. Entertainment
-Yolanda del Rio
($6,000 plus RT airfare, U.S/Mexico)
6,300
3,500
4,000
-Leo Dan
-Lorenzo de Monteclaro
B. Materials
-Decorations, stage
Tarp
Backdrop to stage
Special lighting
-Thermometers, food booths (21 x $10)
350
300
75
210
C. Rentals
-P.A system rental
-Generators
-Portable toilets (8)
1,000
1,200
424
D. Services
-Daily clean-up
(4 persons x $4.25 x 8 hours x 3 days)
- Booths
408
Repair (Est. 6 booths repaired)
Transportation (Driver & truck)
150
700
E. Miscellaneous
- Insurance
(1 million liability pol1cy, listing
City of San Bernardino as insured)
1.300
-Beer (wholesale from Anheuser Bush)
4,000
900
-Security (3 nights. 2 days, 2 days-24 hours)
-City of San Bernardino services
(Ropes for fencing, staging,
permit waiver)
467
TOTAL
825.28,t
D. REVE~
A Booth rentals ($225 per booth x 20 booths)
B. Beer sales
C. Carnival profit share
D. Anheuser Bush
TOTAL
4,500
4,000
4,000
4,000
18.500
1990 CINCO DE MAYO BUDGET (PROJECTED)
The Cinco de Mayo Celebration budget is estimated at approximately
50% of the 16th of September budget due to the reduced number of
activities which only span a total of one and a half days instead of the
three days for the 16th of September celebration.
Revenues, similarly. are projected at approximately 50% of the 16th of
September celebration.
I. EXPENSES
Entertainment
Materials
Rentals
Services
Miscellaneous
6.000
500
1.200
1, 700
3,400
TOTAL
812.800
II. REVltNUU
Beer sales
Booth rentals
Cam1val
TOTAL
TOTAL 1989-90 FIESTAS' BUDGET
I. 16th of September
Expenses
Revenues
II. Clnco de M~o (Prolected)
Expenses
Revenues
TOTAL Expenses
TOTAL Revenues
3,000
2,250
2,000
87.2150
25, 284
16,500
12,800
7,250
$38.084
$23.710