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REDEVELOPMENT COMMITTEE
M I NUT E S
REGULAR MEETING
February 22, 1990 - 4:00 P.M.
The meet i ng of the Redevelopment Commi ttee was called to order by
Chairwoman Esther Estrada at 4:12 p.m., in the Redevelopment Agency
Conference Room, Fourth Floor, Ci ty Ha 11, 300 North "0" Street, San
Bernardino.
ROLL CALL
Roll call was taken with the following being present: Chairwoman
Esther Estrada; Committee Member Jess Flores; Committee Member Michael
Maudsley.
STAFF PRESENT
Mayor W. R. "Bob" Holcomb, Robert J. Temple, Acting Executive
Director, Redevelopment Agency; Dennis A. Barlow, Senior Assistant City
Attorney; Ph il Arvi zo, Executive Ass i stant to the Council; John Hoeger,
Manager of the Development Division, Redevelopment Agency; Nancy Davison,
Project Manager, Redevelopment Agency; Ezell James, Project Manager,
Redevelopment Agency; David Oden, David Oden Productions; A. Jack Kelly,
East Valley Marketing Consortium; Jerry Butler, Mayor's Office; Lorraine
Velarde, Executive Assistant to the Mayor; Larry Reed, Director of
Building & Planning Services, Jill Hammer, Recording Secretary.
1. East Valley Marketing Consortium
Mr. Temple requested that the Committee review the letter attached
in the agenda package dated February 10, 1990, from A. Jack Kelly to Mr.
Robert J. Temple Re Formation of the East Valley Marketing Consortium.
Mr. Temple summarized the requests of the correspondence: (1) A $10,000
initial membership fee; (2) Use of the EDC computer; and (3) A
designated City representative to participate in a Host Relations
Committee. Mr. Temple stated that the item being addressed this date
requests only approval for budget authority from general administrative
funds for the $10,000 membership fee.
Mr. Kelly stated that the East Valley Marketing Consortium is
concentrat i ng its efforts on creating a computeri zed resource center to
cooperatively market with the other cities in the East Valley the
available areas in the eastern Inland Empire. New industrial development
will be the targeted focus.
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Committee Member Maudsley asked if the East Valley Marketing
Consortium will be a profit or non-profit corporation. Mr. Kelly
responded that the company will be a non-profit, tax exempt corporation.
Committee Member Maudsley requested that a legal opinion be sought from
the City Attorney as to the tax status of the proposed corporation.
Much discussion ensued in relation to the types of data that the
East Valley Marketing Consortium is desirous of computerizing. Committee
Member Maudsley stated that it is his understanding that much of the data
noted in the presentation is already available in various data bases,
e.g., Data Quick. Committee Member Maudsley stated that he would not be
supportive of a duplication of effort in the area of data compilation.
Committee Member Maudsley requested to see a detailed cost breakdown
of the costs involved with establishing the proposed corporation.
Mayor Holcomb stated that he viewed the concept of the East Valley
Marketing Consortium as a method to achieve cooperation in development by
all the East Valley cities. That type of concept avoids developers
negotiating cities against each other. Mayor Holcomb suggested that the
Mayor's staff meet with representatives of the East Valley Marketing
Consort i um and restructure the emphas i s of the market i ng concept toward
cooperation among the cities to be involved. Mayor's staff will also
review with the representatives of the East Valley Marketing Consortium
currently available data bases in the area of land development.
Mr. Hoeger concluded the discussion by stating that, while it is
true that the City/RDA staff possess tremendous ability to access
information concerning land within the City, in recent years specific
facts about an area have become very important to Fortune 500 companies
for the purpose of ascertaining qual ity of 1 He for the employees who
will locate to the prescribed location. Two examples of the types of
information being sought by Fortune 500 companies would be the K-12
dropout rate in an area and labor force statistics which would show where
San Bernardino competes best and worst with surrounding areas. Mr.
Hoeger continued expressing that the East Valley Marketing Consortium
could provide valuable, complementary information to the data that
already can be accessed by City staff. The East Valley Marketing
Consortium could also handle specific inquiries about a City's structure
and approval processes.
RECOMMENDAT ION:
The Committee recommended that the item be continued to the next RDA
Committee meeting of March 8, 1990, pending further meeting of the
Mayor's staff with representatives of the East Valley Marketing
Consortium.
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February 22, 1990
2. Employment Linkage Contracts
There was some discussion on the monies avail able and the overall
effectiveness of the Employment Linkage Program. Mr. Hoeger summarized
the discussion by stating that the incentive in some cases is not
significant enough to make a difference in the final negotiations;
however, the existence of the program helps to facilitate early
negotiations with valuable company prospects.
Mayor Holcomb asked how the project is funded. Mr. Hoeger responded
that the funding is accompl ished with specific project area funds when
the proposed location for a new business is located within a
redevelopment project area. If the business is to be located outside a
redevelopment project area, Community Development Block Grant (CDBG)
funds are used to fund the program.
Ms. Velarde concluded the discussion by stating that the Program was
created to be an i ncent i ve to a prospect i ve company to hire and retain
disadvantaged employees from the local labor force.
RECOMMENDATION
The Committee recommended that the item be forwarded to the
Commission meeting of March 5, 1990 for adoption.
3. Shandin Hills Golf Course - Seventh Lease Amendment
Mr. Temple explained that in essence the Agency is requesting that
the mandatory deposit requirement be removed with the option of
reinstating that requirement, if appropriate, at some time in the
future.
Committee Member Flores asked why this action is necessary. Mr.
James responded that it is the intent of the company to better util ize
the money elsewhere in the form of improvements to the golf course.
Mayor Holcomb expressed support for the amendment on the basis that
the City owns the land on which the golf course lies as well as the solid
business operation of the new leasee.
RECOMMENDATI ON
The Committee recommended that the item be forwarded to the
Commission meeting of March 5, 1990 for approval.
4. H.A.B. Development Corporation Loan
Mr. Temple distributed the original RDA Committee item submitted on
this issue with accompanying lupport documentation as requested.
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February 22, 1990
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Mr. Temple stated that the question was asked at the previous
meeting as to the value of the land in reference to the amount of the
loan being requested. An estimated conservative value of the land is $3
mi 11 ion.
Mayor Holcomb expressed support for the project explaining that this
project will develop previously fallow land and increase the tax base.
Mayor Holcomb stated that the Agency has enough security to cover the
loan if that were to become a necessity.
Chairwoman Estrada asked what will happen if the development is not
completed within five years. Mr. Temple responded that a development
agreement would be executed with any buyer of a portion of the property.
The agreement would include language that if the development was not
built within 5 years the Agency would be afforded the option to rescind
the sale.
Committee Member Flores asked if a limitation has been designated to
cover the construction costs if the loan amount is insufficent to pay the
construction costs. Mr. Temple stated that after discussion with
representat ives from the H .A. B. Development Corporati on they feel the
construction estimate of $1.5 is accurate.
RECOMMENDATION
The Committee recommended that the item be forwarded to the
Commission meeting scheduled for March 5, 1990.
Adjournment
There being no further business or closed session items, the meeting
of February 22, 1990 was adjourned at 5:33 p.m.
APPROVED BY:
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Redevelopment Committee
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February 22, 1990
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